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Expect to see a lot more #nature #sunrise #yogi Instagram posts in the coming years. The number of new, verticalized marketplaces and platforms facilitating outdoor experiences is reaching an inflection point.

The state of outdoor travel
Why outdoors?
Thesis
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New outdoor-focused companies will compete on these two vectors —

New Land (Re-Manifest Destiny)
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Better experiences

Tools for the coming cottage industries

Data aggregation and social groups
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Outdoor rewards programs

Potentially an interesting opportunity to create lock-in across outdoor activities by centralizing a rewards broker. This might grow the pie for all outdoor channels.

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